How Too Set Up Your Print On Demand Passive Income.

Part 2: Setting Up Your TeePublic Store


Q1: How do I create a TeePublic account?

Getting started is easy — TeePublic has no application process like Merch by Amazon.

  1. Go to TeePublic.com.
  2. Click “Sign Up” in the top-right corner.
  3. Choose Designer/Artist Account (this ensures you can sell, not just buy).
  4. Enter your email, username, and password.
  5. Confirm your email address (check your inbox/spam for the confirmation link).

✅ Done! You now have a seller account and can start uploading designs right away.


Q2: Do I need to set up my storefront before uploading?

Technically, no — you can upload right away. But creating a polished storefront builds trust and makes your shop look professional.

Here’s how to customize your shop:

  • Add a profile picture: Ideally your logo, avatar, or a simple icon.
  • Cover banner: Use an eye-catching header image that represents your niche (e.g., tropical art, funny memes, dark gothic vibes). Size recommendation: 3360 × 840 px.
  • Bio/About section: Write a short description introducing yourself and your art style. Example:
    “I’m a freelance designer who loves creating retro-inspired artwork. My shop features bold graphics, nostalgic vibes, and fun designs for everyday wear.”
  • Social media links: Connect your Instagram, TikTok, or portfolio site so buyers can follow you.


Q3: How do I upload my first design?

Here’s the step-by-step upload process:

  1. From your dashboard, click “Upload Art”.
  2. Drag-and-drop your file (recommended format: PNG with transparent background, 5000×5500px, 150 DPI).
  3. TeePublic will generate previews of your design on products.

Q4: What products can I sell on TeePublic?

Your single upload can be applied to over 75 products, including:

  • T-shirts, hoodies, tank tops
  • Mugs, pillows, phone cases
  • Stickers, pins, magnets
  • Art prints, notebooks, tote bags

You can toggle products on/off — for example, a horizontal landscape might look great on posters but not on phone cases.

👉 Pro Tip: Always preview each product. Sometimes designs look cut-off or awkwardly cropped — reposition as needed.

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Q5: How do I make sure my design looks good on T-shirts?

  • Use transparent PNGs so the shirt color shows through.
  • Avoid super-small graphics — keep them large and centered.
  • Preview on light and dark shirts. If your design has black text, disable black tees to avoid invisibility.
  • Use the alignment tools in the uploader (“center horizontally/vertically”).

Q6: What’s the deal with titles, tags, and descriptions?

This is where many beginners fail — your artwork won’t sell if people can’t find it.

  • Title: Make it descriptive and keyword-rich. E.g., “Funny Retro Cat Astronaut T-Shirt” instead of just “Space Cat.”
  • Main Tag: The most important keyword. TeePublic automatically appends “T-Shirt” to it, so choose something natural. E.g., “Astronaut Cat” → becomes “Astronaut Cat T-Shirt.”
  • Additional Tags: Use multiple related terms — styles (retro, cartoon, vintage), audiences (gamer, mom, teacher), themes (funny, cute, space).
  • Description: Write 2–3 sentences explaining the design in a natural way. Include context and keywords. Example:
    “This funny retro cat astronaut T-shirt is perfect for space lovers, science geeks, and anyone who enjoys quirky space-themed art. Features a cartoon cat in a vintage space suit with cosmic details.”

Q7: Do I need to publish right away?

You have two choices:

  • Save for Later → if you’re still editing.
  • Publish → goes live immediately.

👉 Important: TeePublic offers a 72-hour launch sale on every new design. During this period, prices are discounted for buyers, but you still earn royalties (just at the sale rate). Use this to your advantage — announce your design to friends/followers while it’s discounted.


Q8: Can I organize my designs?

Yes! TeePublic lets you group related uploads into collections (e.g., “Halloween Collection,” “Retro Surf Designs,” “Cat Lovers”). Collections help customers browse and often lead to multiple purchases.


Q9: Do I need a minimum number of designs before launching?

Not at all — you can launch with one. But having at least 5–10 designs makes your store look more professional and increases chances of a sale.

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Q10: What should I do right after publishing my first design?

  • Double-check product previews.
  • Share your design on social media (Instagram, TikTok, Pinterest).
  • Add it to a collection if you have related designs.
  • Keep uploading consistently — more designs = more visibility.

Summary of Part 2:
Setting up your TeePublic store is simple: sign up, customize your storefront, upload high-quality designs, optimize titles/tags, and publish. Remember, your first design is just the beginning. Treat your store like a growing portfolio, not a one-off upload.


👉 Next, in Part 3, we’ll dive deeper into designing artwork that actually sells — including tools, file setup, and creative strategies.

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